Case study

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The Smoking Bee — Headless Shopify Storefront (Next.js)

High-performance headless storefront with a modern UI, SEO focus, and Shopify integration.

Project preview
The Smoking Bee headless Shopify storefront
Next.jsTypeScriptTailwind CSSShopify Storefront APIGraphQLSEO
Platform
Headless Shopify
Focus
Product discovery
API
GraphQL Storefront

Inside the build

Need, decision, shipped result.

Built an end-to-end headless eCommerce storefront powered by Shopify. Focused on performance, SEO, and a mobile-friendly browsing experience with custom UI components and clean routing.

The need

What had to change

Needed a modern storefront with stronger performance and SEO control than a standard theme-based Shopify build.

The build

What I made

Built a headless Next.js frontend connected to Shopify’s Storefront API, optimized for speed, mobile UX, and SEO.

Shipped result

What came out of the work

  • Modern mobile-friendly shopping experience
  • Improved control over SEO + site structure
  • Faster iteration workflow

Build ledger

The details behind the surface.

  • Headless Shopify storefront using Storefront API (GraphQL)
  • Mobile-first UI focused on browsing and product discovery
  • SEO setup: metadata + structured sharing (OpenGraph/Twitter)
  • Fast iteration workflow for storefront improvements

Project access

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